To blog or not to blog? That is the question…and I’ve been asking myself that for a while now… as well as, about what should I blog?
Hi! I’m Laura Emerich, and Gloria Pitzer is my mom!
I’ve always loved to write, draw and craft things since I was very young. The arts (on so many different levels) seemed to run in my blood. If there’s an artistic gene, our family seemed to be blessed with it… and it was something my parents, grandparents, aunts & uncles would always encourage and nurture further in us whenever we created something.
Over the years, my mom has personally inspired me in so many ways…as a writer, artist, crafter, homemaker, cook, mother, teacher, aide, etc. How she managed to juggle all of these same hats with a husband and 5 kids for which to take care always amazed me (except for a few of my teen years, when I thought I knew better than she.) When I became a mother, myself, (and got a little older and wiser) it all made so much more sense – about why she did things the way she did. However, I had only 3 kids and a husband to contend with while doing that hat juggling act; so, I was still amazed at all of her accomplishments. I was always asking her for advice and I loved to learn from her. To me, she was just Mom; but, to the world, she was Gloria Pitzer, “The Secret Recipe Detective”.
She was very gifted in her own right as a writer, publisher, artist, crafter, homemaker, cook and so on. Her taste buds and culinary skills, combined with her creative writing skills and sarcastic sense of humor, developed into their own super power. In a time, not unlike what we are in now – with political upheaval, low wages and high costs of living – she found a niche that people wanted – “eating out at home”, she called it – and she set to work, discovering how to mimic fast food & restaurant dishes at home; as well as, shelf-stable grocery items. If it saved her household money, she wanted to share it with others to help them save money too.
She was a trail-blazer in the 70’s – writing her own recipes and marketing her talents through newspapers, magazines, local television talk shows…but, especially through radio talk shows. For nearly 40 years she was a regular on a few local radio talk shows such as “Ask Your Neighbor”, hosted by Bob Allison on WWJ-Radio, which still airs out of the Detroit area today and “Listen to the Mrs.”, which is still hosted by Art Lewis on WSGW-Radio in Saginaw, MI. Mom said Warren Pierce of “The Warren Pierce Show” put her “in touch with some of the most responsive and enthusiastic listening audiences.” That show also still airs out of the Detroit area on WJR-Radio. Mom did radio shows all over the country – mostly by phone, from the comfort of home.
In the early years of her “Secret Recipes” business, Mom sold recipes for a quarter each, printed on 3”x5” index cards from a mimeograph she had in the laundry room. She started with an index of about 200 recipes. She promoted these mostly through radio programs. But, newspapers and magazines also picked up on it quickly, as she blazed that trail of uniqueness among all the ‘Betty Crockers’ and ‘Julia Childs’ of that time, and they wrote articles about her, as well. It didn’t seem to take long before her recipe library grew through requests from fans of her writing. She went from index cards to newsletters and multiple cookbooks in the blink of an eye. Soon, she was getting national, as well as international, recognition. Mom only did a few TV appearances – the first was on “Kelly & Company” in the mid-70’s – a local talk show on WXYZ-TV in Detroit. Later, in the early 80’s, “PM Magazine” created new interests in Mom’s recipes, sending their Detroit television crew to our house (then, in St. Clair, MI) to film Mom doing what she does best…creating “art” in the kitchen! However, it was her first appearance on “The Phil Donahue Show” that created the most overwhelming response to her talents than she could have ever expected… More to come on that next week!