While this wasn't Gloria's first cookbook, it was her first true commercial success. It's sometimes referred to as "Book One" or the "Blue Cookbook". Over the many printings the cover was changed slightly. The original title was "Secret Restaurant Recipes Cookbook" with the masthead reading "Secret Recipe Report" while in later printings it was shortened to simply "Cookbook" and "The Secret Restaurant Recipe File".
In 1982, Michael Pitzer was working at Wells Rich Greene in Los Angeles on the Jack-in-the-Box® advertising account. During one of their creative presentations, then President of JIB, Barry Krantz asked if he could get a complete set of Gloria's cookbooks for their "test kitchen". Now, we wouldn't want to jump to any conclusions, but shortly thereafter Jack-in-the-Box was not only back in the burger business, but they also began introducing fresh-baked cookies and wonderful chicken sandwiches. Coincidence? Maybe...
©1972-2014 Gloria Pitzer, The Recipe Detective®. All rights reserved. Limited, non-commercial duplication is granted by permission.
For more information, please write to; Gloria Pitzer, 1700 River Rd #13, Marysville, MI 48040